10 days from back surgery, I am finally starting to
wake up and not immediately reach for 20mg of Oxycodone. This pain pill has
worked miracles for me, in getting me past the daily pain of “post surgical healing.”
I’m one of the lucky ones. I recently read about all these
poor folks who have become addicted to Oxycodone and fell into its seductive
grip. One guy, a high school star QB,
who married the high school cheerleader and was destined to live the American
dream ended up trying to rob a ‘Brinks truck” to get enough money for his
habit.
When authorities finally caught up
to him, he was taking almost 100 pills a day – twenty times more than normal
dosage. Talk about “really having a hold
on you.”
So today as I climb back in the saddle and get to
work, I thank all of you for your support and best wishes an am grateful for
your prayers, thoughts, friendships and business.
Today is also the beginning of Bowl Expo, the first
one I have missed in 36 years and it feels weird to not be there; whether it be
putting on a seminar, manning a booth or telling everyone about our Kids Bowl
Free Program. If you haven’t joined yet,
please be sure to visit our booth.
All of you will be visiting the exhibit area and
looking at new and different product ideas and hi tech stuff. AS you look at the products for consideration,
here are some questions you should be asking, not only of the vendor, but of
yourself?
1.
Who will this
product appeal to, segments?
2.
What benefit or
what problem will this product solve for the segment it is targeting?
3.
Is this an
important segment for me?
4.
Does my competition
have any of these new products?
a.
What will their
reaction be, if I buy it?
b.
Will they
follow?
c.
Will they
ignore?
5.
Will this
product increase new customers or only appeal to “exiting bowler customer?
6.
Will this
product enable me to build an entire marketing program around it or incorporate
it into an existing product (team building exercises, birthdays, corporate,
etc.)
7.
Does the
product have any field history?
a.
If it does, can
you give me a reference I can talk with?
8.
What are
warranties, guaranties, etc?
9.
Is this the kind
of program whereby I can get an exclusive in a particular geographical area?
10.
What are payment
terms and conditions?
11.
What do you project as the potential return on
investment?
Please add your own questions to this list and use a
quantitative measurement here applicable
Have a Great Bowl Expo and please share some of the
more exciting things you see out there. Thanks